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Items filtered by date: February 2024

Innovative Technology (ITL) have confirmed a Primary Authority Partnership with Buckinghamshire and Surrey Trading Standards with regards to the use of their age estimation technology for retailers selling age restricted goods.  

ITL’s biometric solutions, MyCheckr and MyCheckr Miniare designed to provide anonymous age estimation to assist the till operator in the vital decision-making step when they are required to determine a customer’s age.

John Vallis,  Senior Business Development Manager for ITL’s biometrics range said, “We are delighted to announce that we have secured a Primary Authority Partnership which will support retailers using our age estimation products, in the fight to prevent minors accessing alcohol, tobacco and vapes. This partnership essentially means that consumers can trust that our age estimation technology, if implemented appropriately into an age verification policy, and used in accordance with the guidance, is a compliant visual aid. It can be used to help ensure that the sale of age-restricted goods will not be made to persons under the age of 18.  This partnership signifies that  customers who choose to implement our age estimation technology, are actively demonstrating compliance, which is notably welcomed by responsible retailers.”

Primary Authority is a statutory scheme, established by the Regulatory Enforcement and Sanctions Act 2008. It allows an eligible business to form a legally recognised partnership with a single local authority in relation to regulatory compliance. This local authority is then known as its ‘primary authority’.

Joanne Cook, Senior Trading Standards Officer commented, “This partnership provides ITL with an additional layer of reassurance and confidence for their customers, that their products meet legal requirements, supported by guidance from Buckinghamshire and Surrey Trading Standards.  We have checked the evidence of the standards that the technology has been tested to, as well as taking the opportunity to witness the operation of MyCheckr within a retail setting.   We are satisfied that it can be used to provide a visual guide to sales staff as to whether customers look age 25 or over and therefore assist retailers to comply with their legal obligations when selling age restricted products. We look forward to continuing our partnership with Innovative to provide any further advice needed in this crucial area of age restricted sales.”

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Innovative Technology (ITL) took part in the last ICE to be held in London last week which attracted huge crowds from the gaming industry before the show moves to Barcelona in 2025. The Innovative stand was right opposite the Consumer Protection Zone which was a key theme at the show, with both their traditional cash handling equipment and latest biometric technology ranges on display. 
Marcus Tiedt, ITL’s Sales & Marketing Director said, “By far the most crowd-pulling solution on the stand was our AI-powered biometric age check technology which provides the gaming industry with a robust tool to prevent underage gambling and safeguard vulnerable players.  The industry, government, operators and manufacturers are all committed to ensuring player protection and it was great to demonstrate at ICE how accurate age verification can play a key role. We showed how easy and intuitive it is to receive alerts via a tablet or mobile device whenever someone potentially underage or even self-excluded is trying to play a machine or access an age restricted area at multiple touchpoints.” 
Dr Andrew O’Brien, Biometrics Product Manager continued, “Major UK OEMs including Inspired and Reflex have already successfully installed our ICU Lite age verification solution into their gaming cabinets so it was fantastic to see some of them demo this fully integrated on site at ICE.  We were also pleased to show a team of compliance and local authority officers our solutions following their visit to the GBG (Gambling Business Group) stand which demonstrated ICU Lite working in an Inspired machine. A key advantage of our technology is that customers only need to pay for the hardware with unlimited age checks at no extra cost. No matter how many age checks are performed, the cost remains the same, making this an affordable solution with a quick return on investment, especially when compared to a subscription service. Plus it’s a completely offline solution meaning all processing is done locally making our solution faster, readily accessible even with no or poor internet and with no privacy issues to worry about either.” 
ITL also had a section of their stand dedicated to their traditional cash handling equipment that includes note and coin validators and recyclers which have been used by the gaming industry for over 30 years.
Marcus continued,  “It was great to show ICE visitors our latest devices for secure cash transactions including the NV4000 and new coin elevator module for the SMART Coin System (SCS).  The NV4000 mixed denomination multi bill recycler is ideal for change and redemption terminals, boasting larger recycling capacities, meaning fewer refills and improved machine uptime. Combining the NV4000 with the new elevator module for the SCS, not only can we provide a complete payment solution for both notes and coins, but we can also minimise the gap between coin entry and exit points, improving accessibility and the overall customer experience.”
Concluding Marcus said, “There was a real buzz on the stand this year and our team are excited to follow up on all the positive conversations that took place to ensure our gaming customers have the best possible cash validation and age estimation solutions in place. We are proud to be a long-standing supporter of ICE and look forward to celebrating our 30th year exhibiting in Barcelona in 2025.” 
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Innovative Technology Ltd (ITL) will be joining retail suppliers and industry professionals at ‘EuroShop 2024 – the leading trade fair for retail technology’ which takes place in Düsseldorf, Germany from 27th- 29th February. ITL will be showcasing some exciting solutions in Hall 9 booth A21 which are set to transform the retail industry.

Thorsten Labusch, VP of Sales & Business Development for ITL said, “This year the booth will have an even split between our cash handling and biometrics divisions. One of the key focal points will be our self-checkout (SCO) demo which will show our note, coin and biometrics solutions all working together, fully connected and integrated within the POS system.  Using our NV4000 multi-note recycler and SMART Coin System (SCS) recycler, the demo will show retailers with high volume transactions how to accelerate customer throughout with fewer refills. Plus with ICU Lite integrated into the self-checkout, age checks are automated for retailers selling age-restricted goods.”

Thorsten continued, “We are also excited to show the new Coin Elevator in Europe for the first time. This module for the SCS minimises the gap between coin entry and exit, for improved accessibility to  enhance the overall customer experience.”

Christian Czeskleba, Senior Business Development Manager for ITL’s biometrics range commented, “We are delighted to show EuroCIS visitors our full AI-powered biometric range for age checks, digital advertisements and consumer analytics.  Available at a one-off cost including unlimited age checks as standard, our age verification is affordable for all retailers to help them avoid selling age-restricted goods to minors. ICU Lite can be installed directly into self-checkout terminals for automated age checks and MyCheckr is a stand-alone device designed for manned checkouts to give till operators the confidence to ask for ID when recommended. Our technology also uses facial analysis to provide targeted advertising based on customer demographics like age and gender, provides anonymous customer analytics plus has the ability to use facial recognition too.”

Concluding Thorsten said, “At ITL we pride ourselves on being innovative, trusted and established in the industry. We welcome both existing and new customers to booth 9A21 to show how we can help retailers elevate their retail space.”

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