Innovative Technology’s (ITL) Spanish office is currently experiencing a period of rapid growth and expansion. The office, located in Barcelona consists of Sales, Product Development, Customer Support & Repair teams responsible for customers in all Spanish-speaking territories and the Middle East. The branch was established in September 1996 and has steadily expanded its influence to a number of territories worldwide. The Group Sales Director, Mustapha Hadj-Ahmed is approaching 20 years with the company and has been at the heart of the Barcelona office’s growth since its inception.
On the reasons for the office’s growth, Mustapha said “We cultivated long-standing relationships with the main OEMs in Spain, which has been a key factor in our growth. Our NV11 unit was custom made for the Spanish market and was installed in every AWP machine. This period of growth has stimulated the need for a number of new appointments in strategic positions to develop our presence in the core gaming, amusement and vending markets.”
In the last few months, ITL Spain have appointed a number of new staff. Luis Bernaus Sanz and Sara Sietinga have joined the Customer Repair Team whilst Ismael Caralt Rovira has joined as a Technical Sales Engineer. Ismael has held several senior positions within the gaming industry including Commercial Manager at Automated Gaming and Sales Manager at different gaming companies. Ismael's role will be to drive the introduction and sales of ITL’s range of TITO products to arcade operators throughout Spain. Luis and Sara will be providing repairs support for our existing products in the market.
Mustapha continued “The repair technicians have been brought in to maintain the high quality of products that we distribute to our clients. Our sales team ensure we keep our excellent level of support as our customer base grows. We are anticipating another strong year in 2016 as we consolidate our dominant position in the market and continue to make strides into the TITO market. We are excited by the growth potential for our Spanish branch and this is reflected by the increase in personnel, which has more than trebled since May 2012.”
ITL will continue its growing presence in Europe by appearing at BEGE 2015 in Bulgaria and Forum Retail 2015 in Italy, which both take place during the final week of November.